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Market Your Invention

The Inventor Q&A - Edition 3

Common invention-related questions answered by invention marketing/licensing expert Russell Williams of Invention Home.

The Inventor Q&A - Edition 2

Common invention-related questions answered by invention marketing/licensing expert Russell Williams of Invention Home.

The Inventor Q&A - Edition 1

Common invention-related questions answered by invention marketing/licensing expert Russell Williams of Invention Home.

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More in Market Your Invention

The Inventor's Dilemma: Manufacturing vs. Licensing (Article) Examining the pros and cons of manufacturing vs. licensing your new invention.
On QVC Eight Years and Running: StartupNation Blogger Kim Babjack Tells All (Tips for Entrepreneurs podcast) Learn exactly what it takes to get on QVC
Getting in the Zone for a Big Idea (Article) Abbie Rapport is always thinking up new product ideas - but she's turned one memorable idea in particular into a successful business.
Have Invention, Will License It! (Tips for Entrepreneurs podcast) StartupNation chief startupologist, Rich Sloan, does a deep dive with mom inventor, Sue Yellowtail. As a mom who was fed up with cleaning mashed peas out of her baby girl's suppertime hair, she came up with a mess prevention invention worth mention.
Commercialize Your Invention - Experts Share Advice (Radio show) Rich Sloan, Chief Startupologist, co-founder and co-host of StartupNation, interviews several experts on how to market your invention.
The Formula for a Sizzling Startup (Radio show) Barbara Carey breaks down her formula for the StartupNation listeners and takes us step-by-step through the process of invention to infomercial.
Overcoming Fear of Starting Your Own Business (Community podcast) There's nothing to fear in starting your own business ï¿½ that is, if you rely on the wisdom and experiences of the StartupNation community to help you through the process. Inventors come up with their ideas from normal everyday life experiences, like keeping a healthy marriage!
Designing a Product That Appeals to Kids and Parents (Radio show) Rebecca Finell and Ryan Fernandez of Boon Products join Jeff and Rich Sloan to discuss building products that have broad appeal.
Relentlessness and other Entrepreneur Traits: Tim Kehoe (Key Move) Tim Kehoe's relentless pursuit of color-safe bubbles, combined with other entreprenuerial traits, helped him make Zubbles a reality, and landed him a huge deal with a major toy manufacturer.
Guerrilla Marketing the NoThrow (Radio show) Twin sisters and moms, Karla and Karen were tired of fetching thrown baby bottles so they put a stop to their sons' throwing with their invention, the NoThrow. They started up in 2001. Four years later their annual revenues were about $500,000. The Sloan brothers and NoThrowï¿½ sisters help you "throw" your product into your potential customers' hands...and keep it there.
Taking On a Business Partner: Karla Scanlan and Karen Kuhn (Key Move) Karla Scanlan and Karen Kuhn found taking on a business partner helped them take their business to the next level.
Cuff Luv: Wearing Entrepreneurship on Your Sleeve (Radio show) Jeff and Rich reflect on their sister's entrepreneurial endeavors and discuss the concept of turning an idea into a viable business concept. Tune into StartupNation Radio to hear Julie's in-the trenches entrepreneurial experiences, obstacles and achievements with Cuff Luv.
Become a Clever & Skilled Innovator (Radio show) We've invited Woodie Neiss, CFO and co-founder of a three-time INC500 company to share the skills he's acquired through his innovation process of FLAVORx, in addition to the newly released product - EQ, the Smart Energy Drink.
Success in the US Tour: INPEX 2005 (Invention & New Product Exposition) (Radio show) StartupNation Radio broadcasts from INPEX 2005 (Invention & New Product Exposition). The Sloan brothers interview two inventors (winners of the INPEX "In the Spotlight" promotion), who discuss the steps that turned their ideas into marketable inventions. Also on the panel is an intellectual property attorney, Blynn Shideler, who shares invaluable knowledge about protecting your idea.
Getting in the Zone for a Big Idea: Abbie Rapport (Key Move) Abbie Rapport is always thinking up new product ideas - but she's turned one memorable idea in particular into a successful business.
Taking Away Risk for Potential Licensees: Frank Messano (Key Move) Frank Messano put his RV invention, SkyDeck, to the test to prove its durability and merit to potential licensees.
10 Tips for Landing a Product Licensing Deal (Article) Inventors can either build a new company to commercialize their product, or they can license their product to an existing company that already has the resources in place to get the product out into the market. This article offers 10 tips for how best to license a product to an existing company.
Invention Marketing Brokers : Cautionary Tale (Article) Invention marketing brokers offer some valuable services, but it's important to know the difference between legit brokers and scammers. Here are some tips to tell them apart.
Key Advice for Licensing an Invention (Article) Small business licensing agreements can catapult you to success with your product or invention - here are the keys to landing that licensing deal.
Inventors Smarts (Online seminar) We present practical examples and personal experience by outlining our invention, the Battery Buddy, in a case study format. Learn how to make your invention a success by taking this crash course.